I’m Adam. I’ve been lucky enough to work for the last decade and a half on, for and with some of the most interesting brands, solving a wide range of problems that all had one thing in common; they needed someone to be the ‘resident human’ in the room, looking round corners and asking stupid questions, using a bricolage of cultural theory, social history, consumer understanding, psychology and plain marketing elbow grease to get to powerful action.
I have experience agency and client-side, advertising and brand consultancy, boutique and multi-national; the one thread that ties it all together is an understanding people and ‘things’ through research, data, and observation that comes from an approach that is both analytical and empathetic.